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Author Topic: Term impression and CTR in webmaster tool  (Read 5175 times)

sapnajha

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Term impression and CTR in webmaster tool
« on: July 24, 2014, 12:18:30 AM »
Hello SEO experts,
How to analysis of term “Impressions” and “CTR” in webmaster tool. Suppose I have 1 keyword that has impression in 80, change is 1231% and CTR is 1%. After update its impression is 113, change is 490% and CTR is 0%.
Please explain me.

usac

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Re: Term impression and CTR in webmaster tool
« Reply #1 on: November 04, 2019, 01:23:55 AM »
Google recently rolled out a new feature at Webmaster Tools that shows you the CTR data for your site. ... Next to each keyword you'll see how many times your site appeared in the search results (Impressions), how many people clicked your listing (Clickthrough) and your actual Clickthrough rate in %.

Paro

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Re: Term impression and CTR in webmaster tool
« Reply #2 on: November 06, 2019, 06:57:53 AM »
Google recently rolled out a new feature at Webmaster Tools that shows you the CTR data for your site. ... Next to each keyword, you'll see how many times your site appeared in the search results (Impressions), how many people clicked your listing (Clickthrough) and your actual Clickthrough rate in %.

RH-Calvin

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Re: Term impression and CTR in webmaster tool
« Reply #3 on: November 06, 2019, 11:55:41 AM »
Impressions is the number of times any URL from your site appeared in search results viewed by a user, not including paid Google Ads search impressions.

Click-through rate (CTR) is an incredibly important concept in search engine marketing. The simplest definition is that click-through rate is the percentage of people who click on your ad after seeing your ad.